Jeremy Knedler - Shumsky

Jeremy Knedler

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So far Jeremy Knedler has created 65 blog entries.

Matty Toomb – VP, Sales & Marketing at Shumsky

Years in the Industry: 25 Achievements: Youngest winner of four consecutive Golden Pyramid Awards. Family: Married for 24 years to college sweetheart, Annie, and father of three: Joe Fenway (19), Shannon (16), and Kyle (13). Goal: To deliver every order correctly and on time; to send my kids to college; and still have enough money to buy Annie a dress each month when I retire. It’s Official! One of the industry’s most well-known names has joined Top 50 Promotional Agency, Shumsky. Matty Toomb began his career in the promotional marketing industry as a salesperson at Shumsky and now returns to the agency as Vice President of Sales & Marketing. Toomb is a respected industry veteran working for some of the best organizations in the industry. He spent the last seven years launching products and building brand awareness campaigns in the healthcare market but always maintained his connections to the industry. In fact, Toomb plans to implement strategies that blend industry best practices with new tools and processes. A New York City native, Toomb graduated from the University of Dayton and has called Ohio home for his entire career. He has a proven track record as a fast [...]

Shumsky Acquires Exclusive Rights to Sell TILE™ in Promotional Industry

November 14, 2014 (DAYTON, OH)  The PeerNet™ Group, a strategic alliance of distributors including Shumsky, has signed a deal with Tile™ for exclusive rights to provide this popular retail item in the promotional industry. “We are very excited to be able to offer branded Tiles to our customers as part of their marketing and promotional campaigns”, said Michael Emoff, co-owner of Shumsky Promotional.  The Tile product has been very popular ever since its creators went public with their crowd-funding campaign back in 2013. Through this partnership, Shumsky has secured a limited supply of Tiles for your brand’s promotional programs that can be custom-branded with your company’s logo or marketing message. These beautifully branded Tiles are the perfect gift for clients or giveaways for trade shows and are bound to make a lasting impression. Branded Tiles are available through Shumsky The system consists of the actual Tile – a small square of electronics-laden plastic designed to attach to an item you wish to track – plus an iOS app capable of handling Bluetooth connections from as many as eight of these Tiles. If an item with a Tile goes missing, you can use the app to see that item’s [...]

Boost Technologies, LLC Recognized For Workplace Practices

October 23, 2014 - Distributor Boost Technologies, LLC, which does business in the promotional products industry under the Shumsky Promotional and Boost Rewards brands (UPIC: SHUMSKY), has been honored with the 2014 When Work Works Award for its use of effective workplace strategies to increase business and employee success. This award, part of the national “When Work Works” project administered by the Families and Work Institute (FWI) and the Society for Human Resource Management (SHRM), recognizes employers of all sizes and types across the country. “We are thrilled to receive this recognition for our workplace practices,” says Anita Emoff, CEO of Boost Technologies. “We are working very hard on improving the culture of our organization and a large part of that is providing flexibility to our employees.” The award is the result of a rigorous assessment. Worksites must first qualify in the top 20 percent of the country based on a nationally representative sample of employers. Two-thirds of the evaluation of applicants comes from an employee survey. Applicants are evaluated on six research-based ingredients of an effective workplace: opportunities for learning, a culture of trust, work-life fit, supervisor support for work success, autonomy and satisfaction with earnings, benefits and opportunities [...]

Have We Met?

By: Jeff Jacobs Recently I attended a great end-user event at Shumsky. The QCA Distributor Advocacy Council member gathered folks from broad industry categories, including research software providers, insurance brokers, law firms, transportation and logistics companies, property management services, city government, and publishing houses. We collectively spent a couple of days meeting at the home of the Dayton Dragons baseball team, Fifth Third Field in downtown Dayton, Ohio, checking out new products and ideas. Shumsky was kind enough to invite me to speak to their guests as part of the program, both from the QCA perspective on safe and compliant products, and from a former end-user's perspective on brand protection. Every time I get to share ideas on the transparency of the entire supply chain, I look forward to the opportunity to connect all the dots. Which got me thinking: have we met? Well, maybe not literally, but have you taken the time to "meet up" with the basics of why it's a good idea to source from QCA accredited promotional suppliers? I spoke to the end-users not just about the "right way" to do business in promotional products, but rather, about the concept of simply doing the right thing for [...]

Anita Emoff Named to BizWomen’s Power 50 List

September 26, 2014 - Anita Emoff, president of Shumsky Promotional and Boost Rewards, was recently named to Dayton BizWomen's Power 50 List for 2014. This list is compiled by Dayton Business Journal's Editorial Board and includes the 50 most influential women in the Dayton region based on their position and community impact. In 2014, Shumsky and Boost Rewards was named one of the Top 10 Fastest-Growing Woman-Owned businesses in the world. "I am extremely honored to be on this year's Power 50 List with so many other influential women in our community," remarked Anita, "I hope this list inspires women to keep driving change in their industries and success in their businesses. It's not about money; it's about aspirations, drive, and commitment." Anita has nearly ten years of industry experience and is currently running for a seat on the PPAI Board of Directors. http://www.bizjournals.com/dayton/feature/bizwomen-power-50-anita-emoff.html Boost Technologies, LLC is the WBENC Women’s Business Enterprise parent company of Shumsky and Boost Rewards.  Shumsky was established in 1953 and has been a long-standing leader in the industry for decades. Recognition and rewards innovator, Boost Rewards has given a fresh new perspective on how to recognize employees and increase productivity, wellness, and morale in today’s multi-generational workforce. Both brands are headquartered [...]

Outta The Box Receives Patent for State of the Art At-The-Pump Advertising

September 11, 2014 – DAYTON OH: Shumsky Promotional CEO, Michael Emoff, announced the launch of a new patented product for his Shumsky spinoff company, Outta the Box Dispensers, LLC. Outta the Box recently achieved a U.S. Utility patent (8,763,288 B2) for The Pumpsider™, a point of sale product to make fuel pump advertising and promotions fast, easy, and more effective.  Our patented Pumpsider™ provides a unique opportunity for highly visible and secure marketing messaging on the side of fuel pumps and is available to distributors.  An innovative way to drive traffic from the pump into the store, the Pumpsider™ helps brands capitalize on opportunities available at the pump. The Pumpsider™ was developed to be a state of the art outdoor advertising solution at fuel pumps that is easy to manage from shipping to breakdown.  The Pumpsider can be printed in full color, ships flat, and is simple to deploy for consistent application to any pump. Utilizing special Align-Rite™ waves and unique die-cuts, the Pumpsider can quickly and uniformly be transformed from flat to full display ensuring the best visual effect with easy installation and clean removal from the pump.  Install and removal are quick and hassle-free, setting it apart from [...]

Shumsky Named “Top Advertising Agency” in Dayton Ohio

Boost Technologies, LLC dba Shumsky has just been named the top advertising agency in the Dayton area by the Dayton Business Journal. The rankings were locally researched by Jane Applegate of the Dayton Business Journal with the final rankings based on local employees. Dayton has been home to Shumsky since it was founded in 1953 by Hy Shumsky. Says current Chairman Michael Emoff, "The Dayton area has a rich history and we take a lot of pride in being a member of the community for over 60 years. We are very proud to be ranked #1 on DBJ's Top Advertising Agencies list this year." To see the full rankings, you can view the full article here. Hy Shumsky, founder of Shumsky

Case Study: World-Wide Employee Participation Incentive

Utilizing an iconic and fun promotional piece Shumsky increases employee participation in suggestion program. Situation A global leader of content-enabled workflow solutions came to Shumsky looking for a solution to improve employee participation in a companywide suggestion program.   The client had a goal of increasing the participation in the suggestion program that included 5000 employees in over 30 locations world-wide.  The solution needed to reward employees for their efforts and encourage employees who had not contributed to the program to make a suggestion. Solution To solve the client’s challenge of increasing participation in the companywide suggestion program, Shumsky developed a “Game Changers” promotional campaign.  The “Game Changers” campaign awarded custom imprinted “Game Changers” boxing gloves to any employee who contributed a suggestion that resulted in $500 or more in company savings. The gloves were displayed at employee’s workstations and any employee who earned the gloves was entered in an additional prize drawing for sports memorabilia and trips to iconic sports venues at the end of the program.  In addition, the boxing gloves displayed in employee’s workstations served as a fun reminder to other employees to participate in the employee suggestion program to earn their own gloves and get their name [...]

Case Study: Third Party Logistics Company Tradeshow Traffic Driver

Creative t-shirt packaging and messaging leads to increased tradeshow traffic and promotes cause awareness Situation A world-wide leader in third party logistics came to Shumsky looking for an original way to drive traffic to their tradeshow booth. The client wanted to demonstrate to their customers that they are an all-inclusive company that can handle projects from “seed in the ground” to “produce on the store shelf.”  In addition to increasing foot traffic in their tradeshow booth the client had goals of helping attendees understand the wide breadth of their capabilities and utilizing the tradeshow platform to help promote breast cancer awareness. Solution Shumsky worked with the client to develop a cost-efficient item that could be given-away at the tradeshow to drive foot traffic while educating attendees about their capabilities and helping raise awareness for breast cancer.  Shumsky created a uniquely packaged t-shirt that demonstrated their client’s message “from seed to store.”  The t-shirt was packaged as a small watermelon with packaging that that read “from farm to family, and everything in between”, the unique packaging of the shirt created a buzz at the tradeshow inspiring attendees to find out what was in the package.  Attendee curiosity led them to our [...]

Case Study: Employee Appreciation in Pet Food and Supply Distribution Industry

Shumsky develops a custom promotional solution to show employee appreciation and encourage employee relaxation for pet food and supply distributor. Situation A global leader in Pet Food and Supply distribution came to Shumsky looking for an impressive “thank you gift” they could distribute to their team members who had recently finished a successful companywide sales project.  The client was looking for a promotional item that would show team members their true appreciation of their hard-work and encourage them to take some time to relax during the upcoming summer.  Solution Working with the client, Shumsky developed a promotional “thank you gift” for team members to enjoy with their families.  The “thank you gift” was an Iced Tea Party Set for the whole family decorated with artwork from the sales project that had been customized to demonstrate that the sales objectives had been exceeded.  The Iced Tea Party Set included 6 custom Tervis Tumblers and a custom Iced Tea Pitcher packaged in a box decorated in a relaxing summer scene that included a personal thank you letter from each team member.  The Iced Tea Party Set was the perfect way to communicate the idea of summer relaxation to team members, and the [...]